Opis produktu

The Newell M40 IV shadowless tent for product photography lets you quickly and easily create professional, consistent, and aesthetically pleasing photos with a uniform background. Measuring 40 x 40 x 40 cm, this setup is ideal for photographing jewelry, cosmetics, electronics, gadgets, handicrafts, figurines, candles, decorations, and other items sold online. The M40 IV model features three LED panels (two on the sides and one on top) with a total of 480 LEDs and a total power output of 72 W. These specifications ensure even product lighting, eliminate harsh shadows, and better highlight details. The foldable design makes it easy to store, transport, and quickly set up your photo shoot. The set also includes a diffuser, a front cover, four backdrops, and a carrying bag.

Key Product Features

• foldable shadowless tent for product photography
• Compact mini photo studio for home, studio, office, or online store
• working space dimensions: 40 x 40 x 40 cm
• ideal for photographing jewelry, cosmetics, electronics, gadgets, figurines, candles, decorations, and handicrafts
• 3 LED panels with a total of 480 LEDs
• 72 W maximum light output
• Constant color temperature of 5500 K
• High color rendering index (Ra ≥ 95)
• provides even lighting for the product being photographed
• helps reduce unwanted shadows and harsh reflections
• the silver reflective foil helps evenly diffuse light inside the tent and prevents vignetting
• allows for shooting from the side or from above
• front cover (baffle) to minimize light leakage
• diffuser (light-softening material) included
• 4 backgrounds included: white, black, orange, and green
• Collapsible design for easy transport and storage
• Quick setup without specialized tools
• an excellent choice for photos created for online stores, auctions, sales platforms, catalogs, and social media
• includes a compatible AC adapter and carrying case
• Product covered by Newell’s 40-month protection program

Product studio measuring 40 x 40 x 40 cm

The Newell M40 IV shadowless tent lets you set up a clean product photography setup even if you don’t have a separate studio. Simply unfold the structure, mount the background, plug it into an outlet, and place your product inside. This way, you can quickly prepare a series of consistent product photos—without accidental clutter in the background, uneven lighting, or shadows that distract from the subject. It’s a practical solution for people who sell online, manage social media profiles, document the progress of their craft projects, or prepare materials for catalogs and product listings.

Product Photography at Your Fingertips

The 40 x 40 x 40 cm workspace works well for photographing small products and accessories. Inside the tent, you can comfortably arrange jewelry, cosmetics, watches, eyewear, figurines, small electronics, photography accessories, small decorations, candles, handmade crafts, or collectibles. The Newell M40 IV shadowless tent is ideal for everyday work with small items, yet it doesn’t take up much space when folded. This means you can use it at home, in the office, in your studio, or in a store. In any of these locations, you can set up a functional workstation for creating product content in just a few minutes.

Even lighting—as many as 3 LED panels

The Newell M40 IV shadowless tent is equipped with 3 LED panels featuring a total of 480 LEDs. This setup helps evenly illuminate the product from multiple angles and minimizes deep shadows that often occur when using separate lamps. With this shadow-free tent, you don’t need to know how to set up lighting! The maximum total power of 72 W is more than enough to precisely capture details, textures, and features that require stronger, more controlled lighting.

Neutral Color Temperature

The lighting system in the Newell M40 IV shadowless tent operates at a constant color temperature of 5500 K. This corresponds to the neutral color of daylight, which works very well in product photography because it helps achieve a natural look for the photographed objects. A constant color temperature also makes it easier to maintain a consistent look across subsequent photo sessions.

3 Ways to Take Photos

The Newell M40 IV shadowless tent allows you to photograph products in several ways, depending on the type of object and the desired frame.

• From the front or side without a cover —when you want quick access to the product, the freedom to adjust its position, and the ability to photograph it from different angles.
• Through the opening in the front panel —when you want to further isolate the interior of the tent from the surroundings, limit light coming in from outside, and reduce the risk of unwanted reflections.
• From above —when you want to photograph the product from a slightly different perspective or set up a “flat lay” composition.

This makes it easier to tailor your workflow to a specific product—from a simple product shot to a more creative shot for social media.

Natural Color Reproduction

In product photography, color is of great importance—especially when the photos are used in an online store, catalog, or sales listing. A color rendering index (CRI) of Ra ≥ 95 means that the LEDs used in the Newell M40 IV shadowless tent will help accurately reproduce the product’s colors. The high-quality light will certainly be appreciated by those photographing cosmetics, fabrics, jewelry, handicrafts, and other items where accurate color reproduction is exceptionally important to buyers.

4 Backgrounds to Choose From

The Newell M40 IV shadowless tent comes with 4 backgrounds that let you quickly change the look of your photos without buying additional accessories:

• white —for classic, clean product photos;
• black – for more elegant and high-contrast shots;
• orange – for warmer, more eye-catching shots;
• green – perfect for green-screen keying and placing products in a completely new visual context.

This is the perfect solution when you’re photographing different product categories and want to match the background to your brand’s style or a specific category.

Soft light and less harsh shadows

The Newell M40 IV shadowless tent helps reduce harsh shadows and illuminate the product more evenly. The silver interior reflects light within the structure, and the included diffuser further softens it. You’ll especially appreciate this solution when photographing shiny, metallic, lacquered, or plastic products, where reflections and harsh glare can make it difficult to capture a polished photo. With this light, it’s easier to capture clean, clear photos without spending hours setting up the scene.

You don’t need a professional camera!

The Newell M40 IV shadowless tent works well whether you’re using a camera or a smartphone. With this model, you don’t need an elaborate photo setup. For small products, a phone with a good camera, a stable frame, and controlled lighting inside the tent are often all you need. LED lighting, a uniform background, and the reduction of harsh shadows help you achieve clean, clear product photos without a specialized studio. If you’re using a camera, you’ll have more control over the settings, but even if you’re taking photos with your phone, the tent will still let you quickly create professional-looking images.

Stable power supply from a wall outlet

The Newell M40 IV shadowless tent is powered by a standard outlet. The included power adapter powers the LED panels and allows you to work comfortably at a fixed shooting location—at home, in a studio, at the office, or in a store. This is a great solution when you need strong, stable lighting during a longer product photo shoot. Simply set up the tent, plug it in, and start shooting.

Foldable Design

The Newell M40 IV shadowless tent is designed to take up as little space as possible when you’re done working. Its foldable design makes it easy to store in your home, car, office, or studio, and the quick setup lets you get back to work whenever a new product needs to be photographed. This is a major advantage if you don’t have a permanent photo studio and combine product photography with online sales or creating content for social media.

Online stores, auctions, and social media

The Newell M40 IV shadowless tent is perfect for any situation where you need consistent product photos without the need for a large studio. You can use it to take photos for your online store, auctions, sales platforms, catalogs, craft portfolios, social media posts, and short product videos. The uniform background, stable lighting, and compact workspace help maintain consistency in your photos, making it easier to create professional-looking listings.

40 months of support

Choose quality and experience. Newell is a brand that has been on the market since 2009, specializing in the production of consumer electronics and photography accessories. Every product is covered by an extended 40-month warranty program. By choosing the Newell M40 IV shadowless tent, you can be sure that you’ll receive the appropriate support in the event of any product malfunctions.

Specifications

• Model: Newell M40 IV

• Product Type: Shadowless Tent

• intended use: product photography

• material: 600D nylon fabric

• Lighting type: 3 LED panels

• Number of LEDs: 480

  • Side panels: 2 x 168 LEDs
  • Top panel: 1 x 144 LEDs

• total power: 72 W

• Color temperature: 5500 K

• color rendering index: Ra ≥ 95

• Power supply:

  • Input: AC 100–240 V, 1.2 A
  • Output: 18 V, 4 A

• Number of background colors included: 4

• LED panel dimensions: 180 x 190 mm

• Dimensions: 40 x 40 x 40 cm

• Weight: 2,870 g

Kit contents

• Newell M40 IV shadowless tent for product photography
• diffuser (light-softening material)
• front panel (divider)
• 4 x backgrounds (white, black, orange, green)
• AC adapter
• carrying bag